With a challenge to innovate their products in the face of a strong and competitive market, Polar asked LeanLab to recommend ways to improve the efficiency of their traditional focus group methodologies. LeanLab ran hybrid on and off line focus groups, demonstrating that online collection offers scale and operational efficiencies that cannot be replicated in the offline world.

  • Client:

    Polar - Europe and N. America

  • Budget:

  • Live Demo:


  • Skills:
    • Moderated bulletin boards
    • Traditional FGDs